Best Ahrefs alternatives
We put Ahrefs head to head with the 6 closest rivals we have tested, so you can switch on evidence, not a hunch.
Where Ahrefs can fall short
6 alternatives worth your time
Semrush
4.6 out of 54.6An all in one marketing suite that goes far beyond SEO.
Unlike Ahrefs, Semrush ships a genuine free tier, so you can start without a card and only pay once it earns it.
- Huge feature surface across SEO, PPC, and content
- Generous limited free account to start
Screaming Frog
4.6 out of 54.6The desktop crawler every technical SEO uses.
Unlike Ahrefs, Screaming Frog ships a genuine free tier, so you can start without a card and only pay once it earns it.
- Well established product with an active user base
- Regular updates and clear roadmap
Clearscope
4.4 out of 54.4Premium content optimization for serious teams.
Clearscope is the pick when you want premium content optimization for serious teams., and it leads on ease of use.
- Well established product with an active user base
- Regular updates and clear roadmap
Surfer SEO
4.3 out of 54.3On page optimization that turns drafts into rankable pages.
Surfer SEO starts at $99/mo, undercutting Ahrefs's $129/mo while covering the same core ground.
- Real time content scoring while you write
- Clear, actionable on page guidance
SE Ranking
4.3 out of 54.3A full SEO platform that undercuts the big names.
SE Ranking starts at $52/mo, undercutting Ahrefs's $129/mo while covering the same core ground.
- Well established product with an active user base
- Regular updates and clear roadmap
Sitebulb
4.3 out of 54.3Visual technical SEO audits that explain the why.
Sitebulb starts at $13.50/mo, undercutting Ahrefs's $129/mo while covering the same core ground.
- Well established product with an active user base
- Regular updates and clear roadmap
Ahrefs vs the alternatives
| Tool | Our score | From | Free tier | Best for |
|---|---|---|---|---|
| 4.8 | $129/mo | No | Serious SEO teams who live in the data | |
| 4.6 | $139.95/mo | Yes | Marketers who want SEO, ads, and content in one place | |
| 4.6 | $259/yr | Yes | The desktop crawler every technical SEO uses. | |
| 4.4 | $189/mo | No | Premium content optimization for serious teams. | |
| 4.3 | $99/mo | No | Content teams shipping a lot of articles | |
| 4.3 | $52/mo | No | A full SEO platform that undercuts the big names. | |
| 4.3 | $13.50/mo | No | Visual technical SEO audits that explain the why. |
Switch to Semrush
Unlike Ahrefs, Semrush ships a genuine free tier, so you can start without a card and only pay once it earns it. It is the Ahrefs alternative we recommend first for most people.
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Affiliate disclosure: We may earn a commission if you buy through the links on this page, at no extra cost to you. We only recommend tools we have tested, and commissions never change our scores or rankings. We currently track 218+ tools, including 12 across Marketing & SEO.
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