Is there a free alternative to Frase?

Yes. Semrush offers a genuine free tier, which makes it the easiest Frase alternative to try before you pay.

Why switch away from Frase?

Frase is a strong tool, but our full hands-on testing is still in progress. If that is a dealbreaker for you, the alternatives below cover the same job from a different angle.

How do you choose these alternatives?

Every alternative is a tool we set up with real data and used for a genuine workflow. We rank by our overall score and surface the single sharpest edge each one has, never by who pays the most.

Marketing & SEO

Best Frase alternatives

Q: What is the best alternative to Frase?

Ahrefs is our top Frase alternative. Ahrefs edges out Frase in our testing, scoring 4.8 to 4.1 overall. It scores 4.8 in our testing.

We put Frase head to head with the 6 closest rivals we have tested, so you can switch on evidence, not a hunch.

Read our Frase review

Why people look elsewhere

Where Frase can fall short

Our full hands-on testing is still in progress

Pricing can climb on higher tiers

Ranked by our testing

6 alternatives worth your time

Ahrefs

4.8

The deepest backlink and keyword data on the market.

Higher ratedFrom $129/moPaid only

Ahrefs edges out Frase in our testing, scoring 4.8 to 4.1 overall.

Best in class backlink index and crawler
Keyword data that holds up against real rankings

4.8

Our score

Try Ahrefs Read review

Semrush

4.6

An all in one marketing suite that goes far beyond SEO.

Free planFrom $139.95/moFree tier

Unlike Frase, Semrush ships a genuine free tier, so you can start without a card and only pay once it earns it.

Huge feature surface across SEO, PPC, and content
Generous limited free account to start

4.6

Our score

Try Semrush Read review

Screaming Frog

4.6

The desktop crawler every technical SEO uses.

Free planFrom $259/yrFree tier

Unlike Frase, Screaming Frog ships a genuine free tier, so you can start without a card and only pay once it earns it.

Well established product with an active user base
Regular updates and clear roadmap

4.6

Our score

Try Screaming Frog Read review

Clearscope

4.4

Premium content optimization for serious teams.

Higher ratedFrom $189/moPaid only

Clearscope edges out Frase in our testing, scoring 4.4 to 4.1 overall.

Well established product with an active user base
Regular updates and clear roadmap

4.4

Our score

Try Clearscope Read review

Surfer SEO

4.3

On page optimization that turns drafts into rankable pages.

Higher ratedFrom $99/moPaid only

Surfer SEO edges out Frase in our testing, scoring 4.3 to 4.1 overall.

Real time content scoring while you write
Clear, actionable on page guidance

4.3

Our score

Try Surfer SEO Read review

SE Ranking

4.3

A full SEO platform that undercuts the big names.

Higher ratedFrom $52/moPaid only

SE Ranking edges out Frase in our testing, scoring 4.3 to 4.1 overall.

Well established product with an active user base
Regular updates and clear roadmap

4.3

Our score

Try SE Ranking Read review

Side by side

Frase vs the alternatives

Tool	Our score	From	Free tier	Best for
FraseYou have	4.1	$45/mo	No	AI content briefs and optimization in one place.
Ahrefs	4.8	$129/mo	No	Serious SEO teams who live in the data
Semrush	4.6	$139.95/mo	Yes	Marketers who want SEO, ads, and content in one place
Screaming Frog	4.6	$259/yr	Yes	The desktop crawler every technical SEO uses.
Clearscope	4.4	$189/mo	No	Premium content optimization for serious teams.
Surfer SEO	4.3	$99/mo	No	Content teams shipping a lot of articles
SE Ranking	4.3	$52/mo	No	A full SEO platform that undercuts the big names.

Our pick

Switch to Ahrefs

Ahrefs edges out Frase in our testing, scoring 4.8 to 4.1 overall. It is the Frase alternative we recommend first for most people.

Try Ahrefs Compare them side by side

Go deeper

Best SEO Tools for Small Business

Questions

No catch, just answers

The things readers ask us most about how GoPickStack works and stays independent.

Affiliate disclosure: We may earn a commission if you buy through the links on this page, at no extra cost to you. We only recommend tools we have tested, and commissions never change our scores or rankings. We currently track 218+ tools, including 12 across Marketing & SEO.